Purple’s roots are in politics – where winning is the only measure of success. For a political campaign, the win comes on Election Day. But for our clients, some of the world’s most recognizable brands, every day is Election Day. Customers, potential advocates, detractors, employees and others are constantly evaluating the brand’s performance, character and momentum. All of our work begins with developing at the core, prescriptive, forward-looking strategies to engage target audiences.

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Joe Abbey

Linden, MI

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John Gatti

Partner

Chicago, IL

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Chris Durlak

Reading, PA

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Mark Squier

Founding Partner

Bethesda, MD

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