Purple Elevates Darryl Packard to General Counsel 

Purple Strategies has appointed Darryl Packard as General Counsel at the firm. Darryl steps into the role with more than 15 years of experience in all aspects of business law, including from previous roles in the education, student loan and insurance industries. He joined Purple in 2019 and has become indispensable in all matters legal and regulatory, from contracts to compliance and legal strategy to litigation.

“Darryl started with us in 2019 as a lawyer but from the beginning, he’s been so much more,” said Steve McMahon, Purple co-founder and CEO. “He’s contributed enormously as our firm and our team have grown, and he’s provided consistently sound counsel to our partnership. We’re delighted to promote him to General Counsel and add him our leadership team, where he will continue to help us to chart the continued growth of Purple.”

In this new role, Darryl will advise on matters related to the future direction of the company. He will be able to provide insight on new and existing laws and legal rights that impact functionality of the business, including areas such as returning to the physical office, partnerships with vendors and contractors, and corporate governance matters. As Purple continues to evolve as a firm, Darryl will work as part of the senior leadership team to develop and expand policies, practices and processes to ensure sustainable growth.

Darryl received his bachelor’s degree from the Grambling State University College of Business and his Juris Doctor degree from the University of Massachusetts-Dartmouth. He is also a member of both the Virginia and Massachusetts State Bars.

“I enjoy being able to work in an environment with such a strong diversity of opinions and ideas, which is what we have at Purple,” says Darryl. “No day is the same, all thoughts are useful, and the confluence of diverse opinions makes this place special not only to me but to the benefit of our clients.”