Purple Prose. A blog featuring original, insightful and occasionally long-winded perspectives on today's constantly changing world. Self-promotional? Why, of course. But ordinary? Perish the thought.
Our latest PurplePoll finds that President Obama remains in perilous position, but facing a Republican field that is not liked by the Purple electorate.
We also provide new insight into the Health Care Law at the Supreme Court, and Purple America’s beliefs about the Supercommittee. Read More »
Today Purple Strategies released the results of their first PurplePoll of the 2012 election cycle revealing challenges for President Obama, but problems for Mitt Romney and Rick Perry as well. Read More »
September means it’s the end of summer, the kids go back to school, and Congress returns from its August recess. This fall, there is a new committee that will captivate all of Washington D.C. — the new power-packed, budget-cutting Super Committee. You have questions about the who, what, where, when and why about this committee — and Purple Strategies has answers. Get a jump on the competition and click below to begin your Super Committee 101!
Today we introduce the Purple Election Perspective. This monthly snapshot will provide a bipartisan look at key indicators for 2012.
In our first edition, we focus on critical economic and opinion data points that will set the national political terrain for the upcoming cycle. We also add essential context – comparison data for other incumbents over the last eight cycles. Read More »
Right after today’s 5.9 magnitude earthquake we started tracking aftershocks. I’m not talking about seismic activity, I’m talking online conversation. As of 2:48 pm, there were 743,000 online posts mentioning “earthquake” according to our analysis of Radian6 data. Not surprisingly, 96.7% of the public conversation took place on Twitter. Read More »
There has been much polling on the debt ceiling, with results for Democrats and Republicans to claim as evidence for their side.
Republicans can point to the Gallup poll showing that just 22% of Americans want their member of Congress to raise the debt ceiling at all. Democrats can respond by saying that a 46% plurality of Americans would blame Republicans if the government defaults (35% blame Obama).
Here’s the problem: this polling may not reflect anything meaningful in public opinion.
When we started Purple three years ago, we all knew we had put together something special. But I don’t think any of us realized how quickly we’d expand and grow.
Initially, our work was largely strategic consulting and advertising. Then we added research and polling capabilities, and media relations soon followed. The subsequent launch of our full service digital shop is now also a core area of expertise. Each expansion came because we found that clients wanted a Purple perspective in all areas of brand, image, reputation and advocacy campaigns.
The Fog Index takes a bunch of text analyzes the number of words per sentence, the amount of complex words (containing three or more syllables), and some other variables, and then gives you the level of education your audience should have to fully grasp the message. In other words, a Fog Index of 8, means that you’re speaking or writing to people on an 8th grade level. Read More »
They’re calling him “the most prolific fundraiser in presidential campaign history” and saying that “he will have the resources to dominate, if not overwhelm the field”. I’m referring of course to Governor George W. Bush, who set the 18-month fundraising record for a presidential candidate in July of 1999. Read More »
2010 was bad year to be a Congressional Democrat. But as bad as it was, it was even a worse year to be a Congressional Blue Dog Democrat. Republican challengers, the NRCC and independent expenditure groups hammered moderate Democrats on their votes on the stimulus, Obmacare and raising the debt ceiling to $14.3 trillion. The Blue Dogs, some of whom had been reelected with ease for decades, found themselves in the fight of their political lives. Many didn’t make it. Read More »
