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Perspectives

Our wide range of backgrounds and experiences make Purple unique. Here’s our blog celebrating our different perspectives with original, insightful prose on today’s constantly changing world.

Blog June 26, 2015

Words and Deeds Matter

Once again for those who are not paying attention: Words and Deeds Matter.

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Joe Householder

Blog June 25, 2015

New Hampshire Democrats Welcome Sanders to the Race

In our recent poll of New Hampshire Democratic presidential primary voters, as part of our ongoing partnership with Bloomberg Politics and St Anselm’s College, we find Clinton maintains a strong lead in the race, but Bernie Sanders is gaining ground.

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Purple Strategies

 

Blog June 19, 2015

One of Washington's Top Places to Work, For the Second Year in a Row

We are proud to have been named to The Washington Post’s Top Workplaces list for the second year in a row.

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Purple Strategies

 

Blog June 12, 2015

The Park is Open: A Jurassic Marketing Campaign

The park is finally open. Justin Griffin explores how the marketing campaign behind the newest installment of the franchise matched brand fundamentals to creative executions and merged fantasy with reality.

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Justin Griffin

Blog June 01, 2015

Purple Continues Investment in Best-in-Class Strategic Thinking

We are pleased to announce that Robert Fronk has joined the firm continuing our investment in best-in-class strategic thinking.

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Stephanie Chan

Blog May 22, 2015

The "Mad Men" Finale: A Social Analysis

Earlier this week we shared our favorite “Mad Men” pitches from around the firm. Now, take a look at how the finale played on social.

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Scott Reitzel and Alec Jacobs

Blog May 15, 2015

Purple's Favorite "Mad Men" Pitches

With “Mad Men” coming to a close, we asked a few Purple people across practices to take a look back at their favorite client pitches from the show’s seven seasons. Here’s what they had to say.

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Alec Jacobs

Blog May 05, 2015

Purple Profile: Erikka Knuti

In our second Purple Profile, we explore all things Erikka Knuti.

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Purple Strategies

 

Blog April 17, 2015

Celebrating Five Years of Purple Insights

We are celebrating five years of our research division, Purple Insights.

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Doug Usher

Managing Partner, Purple Insights

Blog April 15, 2015

The Purple Roundup: Hillary As a Brand

Since March 22, four presidential hopefuls have declared their candidacy for the office. We explore the brand of the (at the moment) presumed frontrunner for the Democratic Party, Hillary Clinton.

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Elizabeth Emanuel

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