Our wide range of backgrounds and experiences make Purple unique. Here’s our blog celebrating our different perspectives with original, insightful prose on today’s constantly changing world.
Founding partner John Donovan has been named creative director emeritus.
One year out from the New Hampshire primary, Purple Insights released a poll exploring the attitudes of Granite State voters.
The Beatles’ first appearance on The Ed Sullivan Show was groundbreaking, skyrocketing the Fab Four to American stardom. Was it the first truly “viral” event? Cynthia Case explores what it means to go viral and whether or not it’s a worthy goal for today’s brands.
Former Congressman Tim Griffin has joined the firm as senior advisor for communications and growth strategies.
Over the past year, we have grown our client list and bolstered our talent and service offerings. Take a look back at some of our successes of 2014.
In 2014, we continued our ongoing exploration of Walmart Moms, conducting three national surveys and six focus groups, including focus groups in Senate battleground states in the run-up to the midterms.
In partnership with Bloomberg Politics and Saint Anselm College, Purple Insights released the first New Hampshire 2016 election poll.
Random-digit dialing has long been considered the gold standard in polling, and it’s still widely using in election polling. But new technology has allowed us to explore other, equally valid ways of conducting public opinion research.