Our Team. The founding partners of Purple Strategies come from backgrounds as varied as their politics and personalities.

As a young boy, Alex Castellanos fled Cuba with his family, one suitcase and eleven dollars. Steve McMahon is a Nebraska Cornhusker – born, raised and educated in the Midwest. Bruce Haynes is a native of Florence, South Carolina and a veteran of Palmetto State politics. John Donovan got on the Jersey Turnpike at Exit 4 to go to art school in New York City.

Building the Purple team, we’ve looked for colleagues with a personal perspective that transcends ideology. Ultimately, our job is to understand our clients’ needs and communicate a message that is meaningful. Knowing how people live and think is the key to creating a strategy that connects.